IIM Kozhikode and Emeritus Commence ‘Data Analytics for Business Strategy: Essential Tools and Applications' Programme, Empowering Professionals with Data-Driven Insights
Emeritus (BusinessWire India)
2024-08-05

Business Wire India
The ability to harness insights from data analytics is a critical differentiator for leaders seeking to drive growth, innovation, and profitability. As organisations increasingly rely on data to inform decisions across functions - from marketing and product development to finance and operations - the need for professionals who can collect, analyse, and interpret large data sets has never been more pressing. Recognising the growing demand, the Indian Institute of Management Kozhikode (IIMK), ranked 3rd in the Ministry of Education’s NIRF 2023 rankings, has launched the 7th batch of its Data Analytics for Business Strategy: Essential Tools and Applications Programme. This initiative is in partnership with Emeritus, a global leader in providing accessible and affordable high-quality education to individuals and organisations.

This high-impact 10-month programme is specifically curated for ambitious early-career professionals eager to master data analytics for career advancement, enabling them to play a larger role in business strategy, gain insights into modern technologies, and make a career shift. It is also tailored for mid-career professionals looking to upskill, improve functional performance, and implement analytics with managerial and technical insight. Additionally, it enables consultants to enhance their services through advanced analytics, aiding in strategy formulation and better decision-making. Entrepreneurs will also benefit by revitalising their enterprises, designing data-driven strategies, and leveraging a premium B-school tag for enhanced credibility with investors and clients.

Announcing the programme, Prof. Debashis Chatterjee, Director IIM Kozhikode shared, "In today's data-driven economy, the ability to unlock insights and drive strategic action is the key to unlocking competitive advantage. The IIM Kozhikode's Data Analytics for Business Strategy programme is a game-changer for professionals seeking to harness the power of data to drive business transformation, fuel growth, and shape the future of their organizations. By combining cutting-edge analytics tools with strategic thinking, this programme will equip participants to make bold decisions, drive innovation, and deliver impactful results that propel their businesses forward."

According to the survey by the Bureau of Labor Statistics, US Department of Labor, in India, the analytics industry is predicted to grow to a market size of $98.0 billion by 2025 and $118.7 billion by 2026. In response to this surging demand and the critical need for advanced analytical skills, IIM Kozhikode launched the Data Analytics for Business Strategy programme, specifically designed to equip professionals with the advanced knowledge, skills, and expertise required to harness the power of data analytics and drive business impact. By combining academic rigor, industry insights, and practical applications, this programme aims to foster a new generation of data-driven leaders.

The IIMK Data Analytics for Business Strategy: Essential Tools and Applications programme is designed by renowned faculty from IIMK. It includes live online sessions delivered by top IIMK faculty and industry experts, real-world case studies, and a capstone project. Participants will also experience in-campus immersion at the IIM Kozhikode campus and gain hands-on learning with various analytical tools and applications for data-driven decision-making. The modules of this programme include data and sources of data, data analytics fundamentals, understanding statistics for business applications, and data analytics for financial decisions and fintech among others.

The eligibility for this programme includes Graduates (10+2+3)/ Diploma holders (10+2+3) from a recognised university (UGC/AICTE/DEC/AIU/State Government/recognised international universities) with a minimum of one year of work experience. This programme is set to begin on September 30, 2024, with a fee of INR 1,98,000 plus GST.

Upon successful completion of the programme and maintaining a minimum attendance of 75 percent, participants will be awarded a certificate of completion from IIM Kozhikode and an opportunity to gain the IIM Kozhikode Executive Alumni status.

For more information, visit the programme page here.
About Indian Institute of Management Kozhikode

Started in 1997 with its Post Graduate Programme (PGP), the Indian Institute of Management Kozhikode (IIMK) is on a high growth trajectory today, offering a wide range of academic programmes in the field of management education. These include the Fellow Programme in Management, Executive PG Programmes, Management Development Programmes and Faculty Development Programs. IIMK set up a Satellite campus at Infopark, Kochi, in 2013 dedicated to Executive Education. IIMK has also the unique distinction of launching a PhD (Practice Track) programme for working professionals besides bringing in new dynamic programmes such as the one-year Post Graduate programme in Business Leadership (2019) MBA in Finance and MBA in Liberal Studies & Management (2020). The institute is also home to IIMK LIVE a first-of-its-kind startup incubation programme and the Indian Business Museum. IIMK is ranked 3rd as per NIRF India Rankings 2023: Management. The institute also features regularly among top global institutes for its flagship MBA (PGP) and EMBA programme (EPGP) in the QS World University Rankings. The institute has leapfrogged 100 spots to be placed in the Top 151-200 Institutes in Business & Management Studies globally, as per the QS World University Rankings by Subject 2024. IIM Kozhikode is also globally accredited by EQUIS (EFMD) and AMBA (UK) and is on the verge of a triple-accreditation crown.

IIM Kozhikode also made its debut in the prestigious Financial Times Rankings in 2023 and was recently ranked #70 among the top-80 open-enrolment executive program providers globally for the year 2024. The feat has further consolidated the 28- year’s IIM’s footing in an exclusive list of the foremost providers of executive education in the world. The institute had also entered in global top-100 at Rank #77 for FT Masters in Management (MIM) 2023 Rankings, for its full time MBA programme. IIM Kozhikode has successfully delivered close to 1300 MDP programmes over the past two decades, training more than 41,000 participants from 150+ organisations, which also includes several Fortune 500 companies in the process.

About Emeritus

Emeritus offers customised and open programs in India, Singapore, Dubai and other global locations in collaboration with IIM Lucknow Executive Education, IIM Calcutta Executive Education, ISB Executive Education, Harvard Business School (HBS), MIT Sloan, Columbia Business School, Kellogg Executive Education, Berkeley Executive Education, and Wharton Executive Education, amongst other leading Institutions. Our world-class executive education programs, facilitated by eminent program experts, provide an immersive learning experience integrated with actionable insights and practical business applications and are delivered in a range of formats; in-class, online, as well as blended programs. The Emeritus Group has more than 1,750 employees globally and offices in Mumbai, New Delhi, Shanghai, Singapore, Palo Alto, Mexico City, New York, Boston, London, and Dubai. The company is backed by the Chan Zuckerberg Initiative, Leeds Illuminate, Prosus Ventures, GSV Ventures, Peak XV, Bertelsmann, CPPIB, Accel and SoftBank Vision Fund 2. For more information, please visit https://emeritus.org/.



Bhavana Akella
Adfactors PR

Bhavana.akella@adfactorspr.com



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