|Telefield Signs a Hardware License Agreement with Microsoft
Telefield International (Holdings) Limited (ACN Newswire)
Hong Kong, June 11, 2012 - ( ACN Newswire ) - Telefield International (Holdings) Limited ("Telefield", or the "Group"; HKSE: 1143), a Hong Kong-based Electronic Manufacturing Services (EMS) manufacturer with growing distribution businesses, announced that its non-wholly-owned subsidiary, G.A.E.M.S., Inc ("GAEMS"), has signed a Hardware License Agreement (the "Agreement") with Microsoft Corporation ("Microsoft").
According to the Agreement, the Group's GAEMS Sentry and Vanguard Personal Gaming Environments (PGE(TM)) for mobile gaming with Xbox 360(R) consoles is officially certified for use with the Xbox 360(R) video game and entertainment system from Microsoft. These GAEMS product lines will be available for purchase within designated Xbox 360(R) accessory locations at North American retail outlets such as Best Buy, GameStop and Microsoft Stores as well as additional retailers in Europe and even the Middle East.
Mr. Cheng Han Ngok, Steve, Chairman of Telefield, said, "We are excited that GAEMS's product will become a certified gaming accessory of Microsoft XBox, now a leading video game giant. This partnership will not only expose the GAEMS G155 Sentry to the extensive retail outlets where Microsoft Xbox 360 consoles are sold, expanding our potential customer base, but also will demonstrate our capability of providing video game players the highest quality personal gaming and entertainment experience."
Mr. Cheng continued, "We believe the collaboration will create a win-win situation and generate promising returns. In the future, we will remain committed to boosting our business in gaming accessories as well as seeking stronger collaboration with Microsoft and other potential partnerships."
The Group acquired a 51% equity interest in GAEMS, an electronic gaming accessories company in the US, in November 2011. Following the acquisition, the Group stepped up its marketing and distribution efforts to promote the first registered proprietary product under the "GAEMS" brand name, the GAEMS G155. It is currently developing an updated version of the product and will unveil other accessories enabling users to take their PGE(TM) anywhere. The current GAEMS accessory lineup already includes licensed skins, remote controls and custom badges.
AboutTelefield International (Holdings) Limited
Telefield International (Holdings) Limited is an established international EMS manufacturer offering one-stop solutions to numerous international brand owners of consumer electronic products across Japan, Asia- Pacific, the US and Europe. The Group started to expand its branded businesses in 2009. Currently, it distributes small and medium business phone system (SMB phone systems) under a licensed brand in North America, and assembles and/or distributes multimedia products and/or portable storage devices under "TrekStor" brand in Europe. In October 2011, the Group acquired an electronic gaming accessories developer, GAEMS, to expand in high potential gaming accessories business. www.telefieldgroup.com.hk Contact :Copyright 2012 ACN Newswire. All rights reserved.