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My Social Income Finds 'Calling' in Holy Land for International Expansion
GlobeNewswire
2010-09-09

      MSOA Strategic Partner Seals the Deal With Ministry of
     Communication for MSI Products and Services Distribution

My Social Income, Inc. (Pink Sheets:MSOA) (www.mysocialincome.com),
proudly announces today that the company's strategic partner, Advanced
Services, of Netanya, Israel has received an Operation Certificate from
the Ministry of Communication that gives the company the right to
market and sell My Social Income Products and Services to individuals,
business users, home lines as well as VoIP trunk lines to any PBX.

MSOA CEO, John A. Roberts, comments, "This is a major stepping stone
for My Social Income, as it is a move that opens a wide array of new
markets for the company including business, government and residential
services as an alternative to local landline providers. This move sets
us up very nicely to compete directly in the International Calling
market with companies like Skype, who in the first half of 2010 has had
overall revenue of $406.2 million. It's these initial steps for MSOA
that will set us well above our level competition for securing both
short-term and long-term revenues and growth with additional avenues
and applications for technology, products and services."

Yoav Levy, Advance's principle, has several years of experience in
telecommunications in the Middle East. "His expertise and connections
have been indispensable and we are very pleased to have formed this
mutually beneficial relationship which serves as a major coup for My
Social Income, Inc. and its partners," adds Roberts.

My Social Income, Inc. is taking its progress in Israel and duplicating
the model in other territories globally with a focus in the Asian
markets, "which are particularly lucrative in this arena," states
Roberts. "We have officially launched these efforts in Singapore and
will work diligently to replicate this recent success we've experienced
in Israel."

My Social Income, Inc. is a global provider of VoIP services to
Wireless and Wireline Broadband customers delivering best-in-class
services and pricing. The fully vertically integrated company manages
all aspects of its service from user devices to carrier handoff,
targeting retail customers and large affiliate organizations with a
highly market-adaptive range of products.

Persons interested in acquiring the MSI products and/or services can go
to www.mysocialincome.com to learn more about this and the company's
other new products and to sign up for the service.

Statements contained in this news release, other than those identifying
historical facts, constitute "forward-looking statements" within the
meaning of Section 21E of the Securities Exchange Act of 1934 and the
Safe Harbor provisions as contained in the Private Securities
Litigation Reform Act of 1995. Such forward-looking statements relating
to the Company's future expectations, including but not limited to
revenues and earnings, technology efficacy, strategies and plans, are
subject to safe harbor protection. Actual Company results and
performance may be materially different from any future results,
performance, strategies, plans, or achievements that may be expressed
or implied by any such forward-looking statements. The Company
disclaims any obligation to update or revise any forward-looking
statements.

PR DRAFTED BY NMR, LLC


CONTACT:  My Social Income, Inc.
          Investor Relations:
          investors@mysocialincome.com